Soccer · Rule Change · 2026 · Confirmed
Premier League bans gambling sponsors from shirt fronts this season
The rule change removes betting company logos from the most visible spot on club jerseys.
The Premier League has banned gambling sponsors from appearing on the front of club shirts this season, removing betting company logos from the most visible spot on club jerseys.
This is a genuine shift in how the league handles gambling advertising rather than a symbolic gesture — shirt fronts are the single most visible branding real estate a club has, and giving that up for an entire category of sponsor marks a real change in policy, not just optics.
Why it matters. A real shift in how the league handles gambling advertising.
Source: Wikipedia
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